After being with the UK’s biggest PR agency for a number of years, ESET was keen to move to a proactive bespoke agency that knew the IT security industry inside and out, as they were eager to aggressively increase brand awareness, build their footprint and have a strong share of voice in the UK. The ultimate goal was for ESET to drive more sales and become one of the top players in the Internet security space.
ESET is now one of the most written about security companies in the UK, with Eskenzi achieving eight times more coverage month-on-month than their previous agency, with the nationals covering ESET stories at least four times every month! They are one of the biggest Internet Security companies in Europe.
“Having always believed in the power of PR and its contribution to raising the brand I decided to move over to Eskenzi from one of the largest international PR groups. The biggest worry of continuity moving from a large agency was quickly dispelled with a seamless uptake of the accounts and our existing industry contacts. I have been continuously delighted by their professionalism, fresh approach and above all the results they have achieved. Eskenzi have proven beyond a doubt that they punch way above their weight and the measurable uplift in results meant we were happy to release more budget with total confidence that it is money well spent.”
Quinton Watts, VP Marketing and Sales – ESET