Home » Our PR Services »
Lights, Camera, Confidence: Be a Natural In Front Of The Media
Your spokespeople will master the art of delivering clear, compelling messages and tackling tough questions with confidence.
They’ll learn to shine in the spotlight, building trust and credibility while captivating the audience with their words.
This training ensures your team not only protects but elevates your company’s reputation across the media landscape – all while having fun along the way!
28
Years Experience
Eskenzi has been trusted by the global cybersecurity analyst community for over a quarter of a century.
Eskenzi PR’s media training is essential for spokespeople preparing to engage with the press and analysts.
A comprehensive media training session provides them with the foundational skills to communicate effectively across various media platforms, offering practical techniques to optimise briefings, convey key messages, and manage challenging questions.
We offer bespoke media training courses covering all aspects of media engagement, allowing you to leverage media opportunities and enhance your brand’s visibility. Our media training sessions can be delivered virtually or in person and are fully customisable to meet your organisation’s specific needs.
Our Media Training Services
Whether you desire 1-2-1 in-person or remote virtual training, our sessions will include:
- Why companies should speak to the media
- What journalists are looking for
- A media overview and guidelines for interacting with different types of media, from nationals to trades
- Interview preparation tips
- The importance of messaging and how to build a messaging framework
- Dos and don’ts for dealing with media
- Key techniques – bridging, signposting, etc
- Role-play, mock interviews, and questioning to put what was learnt into practice
In-Person Media Training Workshops
Our in-person media training workshops offer numerous benefits, including personalised, hands-on instruction and immediate feedback from experienced trainers. Participants can engage in realistic practice scenarios, which will help refine their skills in a supportive environment.
Remote Media Training Workshops
Our remote/virtual media training workshops are of the same standard as our in-person training sessions but have the added flexibility and convenience of allowing participants to attend from any location to fit any busy schedule or agenda.
Why Invest in Media Training
with Eskenzi?
Experience
Since our founding in 1995, with nearly three decades of experience, we’ve developed a deep understanding of what it takes to excel in cybersecurity public relations and effectively engage with the media.
Eskenzi PR’s Media Training is designed to equip your spokespeople with a practical understanding of the media landscape. Our training covers essential skills, including effective presentation, body language, staying on message, and handling challenging questions.
Experienced Media Training Professionals
Eskenzi’s team of media trainers have a wealth of knowledge on how to interact with the media, with backgrounds in public relations and journalism.
Our in-depth expertise and hands-on experience ensure we provide you with the best level of media training available, giving you and your spokespeople the confidence and skills necessary to navigate and excel in a variety of media engagements.
Tailored Media Training Programs
At Eskenzi PR, we create customisable media training programmes tailored to the unique needs and objectives of each client.
This personalised approach ensures the training directly addresses the specific media opportunities and challenges your spokespeople and company may encounter.
Our media trainers collaborate closely with your team, immersing themselves in your business to understand the key messages you want to convey, your target audience, and your preferred communication style. From there, we develop a dedicated media training programme designed to enhance your ability to communicate effectively and deliver your message with clarity and confidence.
Empower Your Spokespersons with Eskenzi's Media Training
Do you want to elevate your media presence and communicate with confidence? Get in touch to find out more information about Eskenzi PR’s bespoke Media Training services.
