Eskenzi PR’s annual search for the cybersecurity industry’s unsung heroes. We believe this industry consists of some truly remarkable individuals and we want to reward them.

The awards are a chance to honour the people, not products, on the front lines of cybersecurity – – whether it’s teaching others, working with law enforcement or battling cyber threats in organisations – to come together and receive the recognition they deserve. It’s a wonderful independent event that the industry nominates its peers for and is exceptional fun!

Companies are more than welcome to support the event by sponsoring an award category of their choice. As a sponsor, your company’s brand will be visible throughout the event and included in all marketing and press materials. Plus, you’ll get to mingle with CISOs, Security Managers, CTOs, CEOS, journalists, Fraud Officers, Security Leads and other leading luminaries at the awards ceremony.

To find out more about the awards and nominate your unsung heroes visit: https://securityserious.com/unsung-heroes-awards.html

These regular get togethers for our clients allow them to meet with their marketing peers and share valuable insight into various initiatives that have worked; and also the ones that maybe weren’t so good.

It’s a chance for like-minded marketing specialists to speak to each other and find out what tools have been useful, which events are worth doing, what campaign mediums have generated the most leads, how they handle leads and more. Eskenzi representatives host these informative sessions, keep the discussion flowing, circulate minutes and invite attendees to join a Linked In group where topics can continue tocxt be discussed long after the event.

Each year at Infosecurity Europe, Eskenzi PR organises an informal press and analyst lunch where our clients can attend an additional 2-3 press meetings (this is on top of what we organise for them at the tradeshow).

The well-attended lunch is always located within a short walk of the Olympia exhibition hall and offers press, analysts and our clients the chance to get away from the busy show floor to meet each other in a more relaxed environment. Lunch is always provided and very much appreciated by all who attend.

To find out how to take part, email yvonne@eskenzipr.com

All organisations (big and small) have hidden gems of content that are not being used.

The Content Discovery Audit will uncover these gems and create a pipeline of interesting and compelling material to support your business goals.

Our expert will dive into everything your organisation has previously written and compiled to see what could be used to further establish the company’s brand, carve a bigger niche for yourselves in the marketplace and turn your company into the one everyone is talking about.

Content is one of the most valuable assets you have; our experts will advise on how to make sure you’re using it effectively. The Content Discovery Audit package will include:

• Content expert that will work in-house with your team
• A full audit and analysis of all current content assets
• Identifying potential new spokespeople
• Training for spokespeople to become your home-grown evangelists, advocates and storytellers
• Access internal data and research to identify potential ‘headline-grabbing’ research
• Creation of a content pipeline that includes recommendations for PR and marketing such as potential news, press releases, case studies, podcasts, blogs, whitepapers, videos and webinars

To discuss the Content Discovery Audit in further detail, please contact yvonne@eskenzipr.com

The IT Security Guru does fantastic independent reviews by Dave Mitchell who is the best product reviewer in the country.

The IT Security Guru has a great referral rate for companies to track where their leads have come from. Our product reviews remain on the Guru website for a year which means you can reach 140,000 people over the course of the year and it costs just £2,000 for the review. Additionally, once you have your product reviewed, we will mention it as a lead story on the homepage on the Guru.

Dave Mitchell is very thorough and will need photos, data sheets and other information that you can provide him such as the top 10 things about your product that you believe people should know about.  Of course it will be important for him to be able to upload the product easily and have access to your helpdesk.

He will then score it depending on the following:

• Value
• Performance
• Features
• Ease of Use
• Support
• And an overall score
• He will also have an editor’s choice recommended by the Guru for:
• Enterprise
• SMB
• Mid-Range
• Best in Class.

He will need a minimum of a month to review the product and we would need to decide when you want to have it published. We’ll support it with graphs and make it look nice for the review.

Please email yvonne@eskenzipr.com to get involved with a product review.