The Eskenzi blog aims to offer up to the minute practical advice on PR, what we’re seeing at the coalface and give an overview of what’s going on in our industry with everyone contributing to the blog – so it’s worth having a read to get an insight into all our various personalities and perspectives. No holds barred so enjoy.

How Do You Go About Choosing The Right PR Agency?

By Yvonne Eskenzi, Founder of Eskenzi PR I’ve been running Eskenzi PR for over 30 years and in that time...

The Analyst Advantage for Cybersecurity Vendors

Analyst relations is often treated as a nice-to-have, something to do when a report is coming out or a big...

How to write a good nomination for the Most Inspiring Women in Cyber Awards

It’s that time of year again! We’ve opened the nominations for the 2026 Most Inspiring Women in Cyber Awards and...

Behind the Headlines: October 2025

October is Cybersecurity Awareness Month. When distilled down, ‘cybersecurity awareness’ is at the core of what we, as a dedicated...

UK Cyber Flywheel – why we must think big is best in the UK to rival other start-up nations!

Yvonne Eskenzi, Co-Founder of Eskenzi PR, writes about her experience of this year’s UK Cyber Flywheel. The event was held...

Celebrating International Women in Cyber Day 2025

At Eskenzi PR & Marketing, we are extremely proud to champion and uplift women in cybersecurity – all year round....

A Rookie’s Guide to the Cybersecurity World

Hi, I’m Peyton! It’s nice to meet you. As my time at Eskenzi PR & Marketing comes to an end,...

Intern Insights: Reflecting on six wonderful weeks with Eskenzi PR

As my internship with Eskenzi PR comes to a close, I am happy to share my reflections on my growth...

Infosecurity Europe 2025: What Are We Looking Forward To?

With Infosecurity Europe 2025 around the corner, we asked the Eskenzi team and attending clients about what they’re most looking...

How to Win Over the Cybersecurity Community as a PR Agency

In many cases, it is fair to categorise the cybersecurity industry as sceptical of PR as an industry. This makes...

How to Succeed with PR in France, Germany and America

With 30 years of experience, Eskenzi PR has extensive public relations knowledge for the cybersecurity industry, gathering a deep understanding...

How to Win at Pitching: Key Strategies for Success in both Media Pitches and New Business

Pitching, regardless of what you are pitching, is a heady brew of art and science. While there are some prescriptive...